Transform Aspect Ratios with
A.I. Object Tracking on Your Mac

Reframer is a powerful desktop application that uses advanced AI to detect and follow the most important content in your videos, delivering intelligently reframed shots in your desired aspect ratio—all processed locally on your computer.

Why Choose Reframer

Local AI Processing

Reframer runs entirely on your Mac, using local AI processing to detect and track key subjects in your videos. Your files never leave your computer, ensuring privacy and faster processing speeds.

AI face detection example

Native Mac Application

Built specifically for MacOS, Reframer takes full advantage of your Mac's hardware. The application uses Metal for GPU acceleration and Core ML for efficient AI processing, delivering optimal performance on your machine.

Smart framing example

Offline Processing

Work without an internet connection. Reframer processes all videos locally on your Mac, making it perfect for working with sensitive content or in environments with limited connectivity.

Batch processing example 1 Batch processing example 2 Batch processing example 3 Batch processing example 4

One-Time Purchase

Buy once, use forever. No subscriptions or recurring fees. Reframer is a one-time purchase that gives you lifetime access to all features and future updates for your Mac.

Format conversion example

Perfect for Every Creator

Content creator example

For Content Creators

  • Convert horizontal (landscape) videos to vertical (portrait) for TikTok, Instagram Reels, or YouTube Shorts
  • Generate platform-specific versions from a single source video
  • Keep subjects centered and engaging throughout the clip
Business use case example

For Businesses

  • Repurpose existing video content for new channels or campaigns
  • Standardize aspect ratios for branding consistency
  • Highlight speakers or products in webinars, training materials, and presentations

See Reframer in Action

Watch Reframer Transform Your Videos

See how Reframer's AI automatically detects and tracks subjects, creating perfectly framed shots in any aspect ratio.

Download for Mac

Choose the version that best fits your workflow

Reframer CLI

Free

For MacOS 12.0 or later

  • Command-line interface
  • All core reframing features
  • Perfect for automation
  • Open source
Download CLI

Reframer BETA

Free

For MacOS 12.0 or later (Apple Silicon)

  • MacOS GUI
  • All core reframing features
  • Easy to use interface
  • BETA version - Free trial
Download BETA

Technical Details

A powerful desktop application that processes everything locally on your Mac

System Requirements

  • MacOS 12.0 or later
  • Apple Silicon (M1/M2/M3) or Intel Mac
  • 8GB RAM minimum (16GB recommended)
  • 2GB free disk space

  • Local AI Processing

    Powered by the latest YOLO v11 AI model, Reframer runs entirely on your Mac. All video processing happens locally—your files never leave your computer, ensuring complete privacy and faster processing speeds.

  • Native Mac Performance

    Optimized for Apple Silicon and Intel processors, Reframer takes full advantage of your Mac's hardware. The application uses Metal for GPU acceleration and Core ML for efficient AI processing, delivering the best possible performance on your machine.

  • Video Smoothing

    Our advanced smoothing algorithm analyzes camera movement and subject motion to create fluid, professional-looking transitions. This eliminates jerky movements and ensures your reframed videos maintain cinematic quality, even with rapid subject movement or shaky footage.

  • Multi-threaded Processing

    Reframer leverages multi-threading technology to process videos efficiently across all available CPU cores. This parallel processing capability significantly reduces rendering times, allowing you to handle multiple videos simultaneously without compromising quality.

  • Flexible Aspect Ratio Conversion

    Convert your videos to any aspect ratio with customizable weights and framing preferences. Whether you need 16:9 for YouTube, 9:16 for TikTok, or custom dimensions for specific platforms, Reframer handles the conversion while maintaining focus on your subjects.

  • Recursive Batch Processing

    Process entire folders and subfolders of videos with a single click. Reframer automatically detects and processes all supported video files, maintaining your specified settings and preferences throughout the batch. Perfect for content creators managing multiple projects.

  • Multi-object Tracking

    Track multiple subjects simultaneously with intelligent framing that considers the average position between objects. This feature is ideal for group shots, sports events, or any scenario where multiple subjects need to be kept in frame.

  • Secondary Face Detection

    Enhance tracking accuracy with our secondary face detection system. This additional layer of AI processing ensures faces remain properly framed, even in complex scenes with multiple subjects or challenging lighting conditions.

  • Debugging & Help System

    Access a comprehensive debugging window with detailed processing information and real-time feedback. The built-in help system provides context-aware assistance and troubleshooting guides to help you achieve the best results with your videos.

  • Offline Processing

    Work without an internet connection. Reframer processes all videos locally on your Mac, making it perfect for working with sensitive content or in environments with limited connectivity.